Moby-style kickoff and discovery meeting. Our team flew from Seattle to Buffalo to get some face-to-face time with the Fisher-Price team and solidify the relationship. Everyone was full of ideas; we left no notebook un-doodled, no whiteboard un-scribbled. Both teams generated a huge amount of ideas and features to explore as possible additions to the app.
After a very satisfying day of brainstorming and invigorating Buffalo wings, our team got to work sorting features and crafting concepts for the app. We created four distinct wireframe concepts: Activities, Progress, Journal and Celebration. Each concept emphasizes a different aspect of the app to explore what users would engage with the best.